I've always tended to have better "luck" when the froth is out of these markets. I played around in the biologicals space for a spell after the last big run-up in commodities prices and that took some of the air out of the whole sector, and consequently some of the enthusiasm out of the customers we were pitching.
The run up in commodity prices, fertilizer becoming "unobtainium" at one point last year, and lots of really cheap money sloshing around the early stage capital markets looking for yield, way way way way way too many companies got funded in the space probably. It was over-crowded and too confusing for the consumer in 2016-2020.
The last couple of years has seen a veritable explosion of names, all the enough money to amplify already confusing messages out to producers with very little in the way of product message differentiation.
I've always tended to have better "luck" when the froth is out of these markets. I played around in the biologicals space for a spell after the last big run-up in commodities prices and that took some of the air out of the whole sector, and consequently some of the enthusiasm out of the customers we were pitching.
The run up in commodity prices, fertilizer becoming "unobtainium" at one point last year, and lots of really cheap money sloshing around the early stage capital markets looking for yield, way way way way way too many companies got funded in the space probably. It was over-crowded and too confusing for the consumer in 2016-2020.
The last couple of years has seen a veritable explosion of names, all the enough money to amplify already confusing messages out to producers with very little in the way of product message differentiation.